- Office: 4411 SS&MS
Dr. Reid joined the Department of Communication in July 2001. Formerly he was a post-doctoral research fellow at the University of Queensland, Australia. Dr. Reid completed his undergraduate degrees at the University of Otago, and a Masters degree at Victoria University (both in New Zealand), and his PhD. at the University of Queensland, Australia. Dr. Reid's research is situated at the confluence of communication, social identity, and intergroup relations.
Within this broader context, Dr. Reid’s research has focused on several interrelated topics: (1) The processes through which status is established in small interactive groups. This research shows that status hierarchies evolve very quickly through interaction, and that status is determined by language use that either confirms salient social identities or nascent task expectations. (2) Social influence. Dr. Reid’s research demonstrates the conditions under which men and women conform to group norms of tentative versus assertive language, and the circumstances under which men are influenced by tentative versus assertive women. This research is particularly relevant to the glass ceiling phenomenon. (3) Social judgment and perception. Dr. Reid’s research demonstrates the processes through which people perceive media influence on themselves relative to others (the third-person perception), the degree to which the media is perceived as hostile to one’s views (the hostile media effect), the circumstances under which group norms are perceived as consistent with or distant from personal views (pluralistic ignorance), and the circumstances under which people will choose to speak out for their views versus remain silent. Research on all of these phenomena are proving to be consistent with a self-categorization explanation. (4) Leadership endorsement, evolution, and the abuse of power. This research has demonstrated the ways in which leaders can receive the endorsement of followers, and how such endorsements can follow distributively and procedural fairness within the group, and distributive and procedural unfairness between groups. Dr. Reid has also developed a model of the circumstances under which leaders abuse their power. (5) The macro-social processes associated with the consumption of media. This research is concerned with the way in which message framing and social identity affect collective action.
Dr. Reid’s empirical and theoretical contributions appear in international journals in communication and social psychology. He has received the Bradac Research Award from the International Association of Language and Social Psychology, and his research has earned top paper awards on several occasions. With Howard Giles, Dr. Reid inaugurated and chaired the Intergroup Communication special interest group at the International Communication Association.
Dr. Reid’s teaching is closely related to his research interests, and he strongly encourages students (graduate and undergraduate alike) to get involved in the research process. Much of his research and several publications involve collaborations with honors and graduate students.
BSc. University of Otago, Psychology, 1995
Dip. Sci. (distinction) University of Otago, Psychology, 1996
MSc. (distinction) Victoria University, Psychology, 1997
PhD. University of Queensland, Psychology, 2001
Associate Professor, Department of Communication, University of California, Santa Barbara,
Assistant Professor, Department of Communication, University of California, Santa Barbara,
July 2001-July 2006
Post-doctoral research fellow, Department of Psychology, University of Queensland, 2000-2001.
Honors and Awards
Bradac Research Award, International Association of Language and Social Psychology, 2006
Fellow of the Association of Pacific Rim Universities, Summer, 2006
Dean’s Commendation for Outstanding Research Higher Degree Thesis, University of Queensland, December 2003.
University of Queensland Post-Doctoral Research Fellowship, 2001
Australian Postgraduate Award, scholarship for PhD study, 1997-2000.
Victoria University of Wellington scholarship for masters study, 1996
Communication 109: Language and social identity (upper division undergraduates).
Communication 123: Intercultural communication (upper division undergraduates)
Communication 210: Graduate seminar, intercultural and intergroup communication.
Communication 228: Graduate seminar, the social psychology of language.
Communication 204a: Graduate research methods.
Communication 204b: Graduate research statistics.
M.A. & Ph.D. Committees
Carrie Cropley (completed, PhD., chair)
Paul-Mark Wadleigh (completed, PhD.)
Mike Yao (completed, MA)
Chad Mahood (completed, PhD.)
Grace Anderson (chair, MA/Phd, completed)
Paul Kang (MA, completed)
Ryan Poland (MA, completed, chair)
Jinguag Zhang (Phd, chair)
Amanda Denes (MA, completed)
(July 1, 2002 - June 30, 2003). UCSB Academic Senate Research Grant: “Conversational social influence and identity salience in intergroup social contexts” ($4000).
(July 1, 2003 - June 30, 2004). UCSB Faculty Career Development Award: "A sefl-categorization model of ethnolinguistic differentiation" ($5711).
(under review). Competitive Earmarked Research Grant, Hong Kong. “Leader emergence and language use” (HK$ 1,280,960 requested).
Associate Editor, Communication Methods and Measures.
Editorial Board, Journal of Communication.
Editorial Board, Group Processes and Intergroup Relations.
Editorial Board, Human Communication Research.
Ad hoc reviewer, Journal of Language and Social Psychology.
Ad hoc reviewer, Social Psychology Quarterly.
Ad hoc reviewer, British Journal of Social Psychology.
Ad hoc reviewer, Human Communication Research.
Ad hoc reviewer, Journal of Experimental Social Psychology.
Ad hoc reviewer, Western Journal of Communication.
Ad hoc reviewer, Communication Monographs.
Ad hoc reviewer, Discourse Processes.
Ad hoc reviewer, Journal of Experimental Social Psychology.
Ad hoc reviewer, Journal of International and Intercultural Communication.
Ad hoc reviewer, Journal of Cross Cultural Psychology.
Ad hoc reviewer, Mass Communication and Society.
Ad hoc reviewer, Media Psychology.
International Association for Language and Social Psychology (Executive committee, newsletter editor)
International Communication Association
National Communication Association
Society of Australasian Social Psychologists
Society of Personality and Social Psychology
Centre for Research on Group Processes, University of Queensland
Co-founder and co-chair (with Howard Giles) of the International Communication Association “Intergroup Communication” Special Interest group.
Society for the Psychological Study of Social Issues
|2001-||International Scholars Committee, Department of Communication, UCSB.|
|2002-||Research Participants Committee, Department of Communication, UCSB|
|2002-||Rules and Policies Committee, Department of Communication, UCSB|
|2003||Education Abroad Program, UCSB. Ad hoc interviewer.|
|2002-2003||Co-Chair Intergroup Communication special interest group, International Communication Association.|
|2004||Chair, Intergroup Communication Special Interest Group, International Communication Association.|
|2004-||Chair, Awards Committee, Department of Communication, UCSB|
|2004-2005||Education Abroad Program, Advisor and Liason, Department of Communication, UCSB.|
|2005-2006||Faculty Legislature, UCSB.|
|2005-||Graduate Committee, Department of Communication, UCSB.|
|2005-2006||Search Committee Member, Interpersonal Communication, Department of Communication, UCSB.|
|2006||Reviewer of Presidents and Graduate Division Fellowships, UCSB.|